Cheap Book Publishing
3 Ways Mortgage Professionals and Loan Officers Can Turn Business Cards Into Cheap Mortgage Leads
Author: Joe Pahl
With the dizzying amount of software and internet resources available to help mortgage professionals with marketing, the lowly business card often gets forgotten. But with a little creativity, business cards can be used to generate a stream of cheap mortgage leads. So don’t let those business cards gather dust piled up on your desk (or hidden in your drawers). Put those “little billboards” to good use in order to generate new business.
3 Ways To Turn Business Cards Into Cheap Mortgage Leads:
1. Write a personal note on the back of your cards. This subtle action can truly keep your business cards alive (ie. keep them from finding the bottom of the nearest wastebasket). Each time you hand out one, be sure to handwrite a message on the back of it. The message itself doesn’t really matter. Just the fact that you went out of your way to personalize the card to that specific individual will make he or she much more likely to hold onto the card. Why? People tend to hesitate throwing away something that has writing on it. A sterile and plain cards rarely gets kept long, but the fact that you included a personal message will make the individual getting the card just slightly more guilty of throwing it away.
2. Give your clients extra business cards to hand out for you. This is much easier than it sounds like, and trust me, if you are doing a great job at taking care of your clients, they’ll be happy to give out your cards. Don’t go crazy and hand them a stack of 200 cards. Just provide them with 3-5 business cards and tell them this: “I really enjoyed helping you out with your mortgage, and I’d like to extend that help to your friends and family. If you know of anyone that has a mortgage related question, would you mind giving them on of my cards?” Your cards will get distributed and a few easy and cheap mortgage leads will result from it.
3. Get “magnetic” business cards. Too often, even if your cards are kept by potential prospects, they are hidden away out of site in their wallets and purses. Instead of the typical card, get those that have the magnetic strip on the backs. When you give the out, be sure to tell prospects if they could hang your business card on their refrigerators. Getting your card onto a refrigerator means that it will be seen daily and that it will be easily accessible in case anyone has a mortgage related question or issue.
Every loan officer and mortgage broker I know has a plethora of business cards. Be sure to maximize their effectiveness with these three tips in order to generate some cheap mortgage leads. Sometimes the most economical solutions are right in front of us.
About the Author
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none of them.
Vanity and scams aren’t publishers aren’t really worth the money (authors waste the money on books they can’t sell, readers – if any – waste the money on books that are frequently poorly written).
Legitimate publisher pay you, do most of the marketing and distribution, and have the respect of the “reading world”.
If you want to be published, at least try to go through a legitimate publisher first. Do your research on the industry so you know how to do this and when to recognize a scam before it bites into your bank account.
The cheapest and easiest way of doing this is through lulu.com they provide a print on demand service and will even sell your books for you too! It will cost extra if you want an ISBN like proper books but this isn’t that necessary, or that ridiculously expensive either, lulu will handle this if required to.
http://www.lulu.com
If you feel the need to pay to have your book published then I highly suggest you either rewrite your book to make it better, or put it away and start on another book. Commercial publishers like Random House publish books that are well written, and most people don’t produce the type of books that can be published and sold. Self-publishers feel their garbage, er, book is worth publishing, even though many a agent and publisher have told them its not (via rejection).
If you want to publish it over the Internet then http://www.worthyofpublishing is one such site that’s free, and you can get feedback.
http://www.absolutewrite.com/forums
If you would get your own bar code through Bowker and sign up with LightningSource Inc, they will only charge you the cost of printing each individual copy, since it’s print-on-demand. You can design your own cover and everything. There are some hoops to jump through and most people don’t want to go through the work, but you remain in control. A book of a couple hundred pages plus or so would be around 6 bucks to print.
Otherwise, I’d go with Lulu.
You set your own price with Amazon, but they play around with it offering their discounts when they feel like it. So you don’t have a lot of control with Amazon since LSI can sell your book to other distributors who can also sell it on Amazon for their own price.
i was going to recommend lulu, but it looks like someone beat me to it. I used lulu to publish my book, they are very easy to use, and completely free. I have never had any problem with them, and there book quality is outstanding!
Cheers, Deanna
PS: good luck!!!
Finish you book first.
Then get some good critique from someone who knows about writing.
Then rewrite your book.
When you are really ready, start researching literary agents and let the agent worry about finding a publisher.
If you go the “regular” route, getting an agent who will pitch your book to a publisher until it is sold, then the whole process is free. Money changes hands only when your book is bought by a publisher. That is when the agent gets their cut (usually 15%) of the money which will go to you.
If you want to self-publish, then, depending on which publisher you choose, it will cost you (potentially up to a couple of thousand dollars), as you seem to have discovered. Not only that, but you will have to do your own marketing and getting your book into bookstores, so you may end up with a garage full of unsold books.
First,
Finish writing your book.
Type it in proper manuscript form (http://www.neverend.com/msformat.htm has the details on what is needed).
Edit it many, many times to make it as good as it can be. Put it in a drawer, and don’t even think about it, for a month or two, then take it out and do more editing.
Get it proofread by someone who knows what they are doing (do not rely only on spellcheck).
There are very few publishers who accept unsolicited manuscripts (those that don’t go through a literary agent), so getting an agent is a really good idea.
When your book is edited and polished, come back here and ask about how to get an agent. You can also use the search-bar at the top of this page and ask. It’s a popular question.
Except for postage, the entire process of getting an agent (and of going the “regular” publishing route) is **FREE**, until a publisher buys your book. That is when the agent gets their cut, usually 15%, of the money that goes to you. Run away from any agent who asks for money upfront.
Oh Zeus… I hope you’re trolling. If not, I fear for the younger generation, I really do.
Start by learning the difference between “righting” and “writing”, the difference between an email address and a URL, and most of all, the difference between “need” and “want”. You *need* to breathe. You *need* to use the toilet after guzzling four cans of Coke Zero. You *want* your book to be famous.
Freelance editors are generally worth what you pay for them. If you pay to have your book published, it will not be seen by anybody except your friends and family. A legitimate publisher will pay you for the right to print your book and sell it to the public, but only if they think it’s good enough. Save the money you were going to use to pay the publisher and use a bit of it to buy a copy of the current edition of Writers’ Market. It will tell you everything you need to know about publishing.
I would recommend self-publishing. I self-published a book of poetry through http://www.lulu.com/ (you don’t need an agent for self-publishing)
Lulu is completely free and very easy to use. You can then buy a global distribution, or ISBN, which will put your book on Barnes and noble, borders, Amazon…. I really like lulu, I think they are great. They also offer a great customer service if you get stuck. Once published with them, you automatically get the copyright, and you keep all rights to it. You can have books printed in b/w or colour, hardback or soft back, and in a variety of sizes.
If you think they are too good to be true (which was my original opinion) you can view my book at http://www.lulu.com/dchooper
Hope this helps. Good luck with your writing.
For any more information about Lulu you can contact me at forensic_dreamer@hotmail.com (if you do contact me, put Lulu in the subject line, or I might report as Spam)
Cheers, Deanna.
where can i get a book publish for cheap what website or place?
what is a good way to get my book published for a very cheap price?
i want to get my book published but i don;t know noughing about it like how many books do you get published at one time or how much do i pay?
Where can I get my book published cheap?
It will be an A5 size with about 200 pages (100 leaf) and a colour front with mono sketches, or maybe colour depending upon the price.
What is the best cheap publishing comapany to use to publish a vampire book?
Is their a cheap book publishers?
I want to publish a book and have look up some book publishers online and they are a lot of $$$$Money$$$$. So want are some cheap book publishers.
Do you know any good book publishing companies?
I’m 14 years old and am writing a book. I really want to get it published. Are there any good ones that are cheap?
what is a cheap publishing site for my book?
please help
Self-Publishing cheap books?
Hello I’ve only self-published a book once through IUniverse.com. Although I was very happy with the end result, I was not happy with the price of the book. My book was 435 pages, and is currently 22.95 on amazon.com.
Is the price correlated with how many pages? Or is this just regular of IUniverse.com? My next book is only 100-150 pages… so as long as it’s cheaper than 15 dollars I would be happy. But if the price is not correlated with the number of pages, is there another self-publishing company that I have more control over the end result? Like lulu.com, or something else?
Thanks for any help you can provide!
Who can I look to for a cheap book publisher?
I am a teen writer looking for a publisher to publish my book. Please help me!
I’m looking for a cheap cheap cheap editor and publishing company but I want my book to be seen?
I need my book to be famous! You can see how epic it is on my blog. rightingbooks@blogspot.com